What You Can Do to Prevent Mass Violence Today
Three concrete actions available to any person immediately rebuild community tethers, reduce notoriety yield, and extend the Notoriety Arbitrage framework to one person with institutional authority.
A woman finishes reading this series on her lunch break. She closes the browser. She goes back to her desk. Nothing has changed in her building. Something has changed in her understanding. That gap, between comprehension and action, is where movements stall.
The framework produces three categories of individual action that require no budget, no platform, and no institutional authority. Each operates at the micro-scale of daily life and contributes directly to the structural defense.
First: practice the No Notoriety protocol in your own information behavior. When a violent event occurs, refuse to search for, share, or repeat the perpetrator's name. Refuse to watch video of the event that centers perpetrator identity. Every individual who adopts this behavior reduces the Notoriety Yield by one unit of engagement.
Second: rebuild one tether. Identify one person in your physical proximity whose Presence, Story, or Filter tether has snapped. Schedule one hour of shared physical co-location this week. Libraries, parks, coffee shops, and community centers are ADZ infrastructure waiting to be used. The cost is time.
Third: share the framework once with one person who has institutional authority: a teacher, a local official, a platform employee, a journalist, a school counselor. The working paper is the credentialed anchor. One forwarded link to one institutional reader is one channel opened.
The woman at her desk after lunch has all three actions available before her next meeting. The No Notoriety protocol begins the moment she closes the next event story without searching the name.
Practice No Notoriety today, rebuild one tether this week, and share the framework with one institutional reader before the month ends.
Read the full economic framework: Notoriety Arbitrage (DiBella, 2026).
Glossary
No Notoriety Protocol: The individual and institutional commitment to withhold perpetrator identity from search, sharing, and repetition.
Notoriety Yield: The engagement and amplification value generated by perpetrator-centered content, reduced by every individual act of No Notoriety.
Reference Citations
DiBella, C. J. (2026). Notoriety Arbitrage: Informational Incentives in Violent Acts. SSRN.
Lankford, A., & Madfis, E. (2018). Don't name them, don't show them, but report everything else. American Behavioral Scientist, 62(2), 260-281.
Notoriety Arbitrage Series | Post 13 of 15 | Start here: Why Does Mass Violence Keep Happening?